What we do
WillBoard is a fully managed digital billboard network — one side hosts the screens, the other advertises on them. We run both, end to end.
For landlords
Fully managed — council approvals and engineering through construction and operation — so hosting a billboard is genuinely hassle-free passive income. Every site is unique, so rent, term and increases are structured around your location.
Competitive income, structured to your site.
Rent increases across the term.
Promote your own business, free.
Multi-year term with renewal options.
From the development application through to operation, every cost sits with us and the program is managed in-house. You take on no expense and no risk.
How it works
Five managed steps from handshake to revenue. You sign once — we run the rest.
We assess your site and sign a straightforward licence agreement.
WillBoard manages all council and planning approvals end to end.
Structural engineering and build, fully funded and managed by us.
The screen goes live — and your rental income begins.
We operate, maintain and monetise the asset for the full term.
For advertisers
Plan campaigns across WillBoard's Australia-wide network — premium large-format screens on major arterials and freeways, elevated above street level for maximum impact and traffic capture. A mix of digital and static formats, with high-frequency rotation and flexible packages built around your objectives.
Live network — Australia-wide